shop display props

New Hamleys store Featuring Icon & Co Shop Display Props!

Themed Store Interior // Windows Displays // Bespoke Shop Display Props

The iconic store opens its first store in Wales in time for Christmas…

See here a selection of the bespoke shop props & fittings created for Hamleys by Icon & Co:

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Cnc routered shop props: plywood model crane display prop


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3D bus toy shop display props, constructed from a series of 2d, cnc cut plywood panels. Used in-store as a product display unit.



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In store activity station

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Themed gondola treatment make for exciting shop props!


Hamleys Christmas Window Displays 2011

Find here a selection of Christmas window displays at the world-famous Hamleys store in London, UK:

Window display featuring stacked MDF ‘presents’, surrounded by LEGO figures and suspended illuminated signage.
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Indoor scene showing over-sized sculpted LEGO figures decorating a LEGO Christmas tree.  Created, of course, by the prop makers at Icon & Co.
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Rooftop scene showing a LEGO Santa stuck upside down in a chimney, legs flailing!
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Giant Advent Calendar window display with opening and closing doors, revealing LEGO products. All windows decorated with snow, icicles, twinkling lights – & lots of glitter!
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Fan-made video (Window 4)
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Dunhill window scheme praised on

Plaudits for Innovative Display Manufacturers!  (That’s us)

We like to think we’re innovative display manufacturers but, whether we are or not, we’re certainly proud of this Spring / Summer window display scheme, which brings Summer literally into stark relief.  Others apparently agree:

Click here to read the article

We’re also very happy to have had a long & highly mutually beneficial relationship with high-brand gentleman’s fashion retailer Alfred Dunhill Ltd, & other display projects undertaken with this legendary brand can be viewed elsewhere on our website, here.